Strategy = Execution is for leaders, professionals, and entrepreneurs who view strategy execution as their principal job instead of strategy definition. Organizations are currently in a new economy, where they are either being disrupted or causing disruption. Continuity is no longer a given. Only one law applies: strategy = execution, because a strategy is only as brilliant as its execution. Strategy execution is the last competitive advantage, and strength, speed and agility in execution are more important than a perfectly mapped-out strategy based on feasibility and predictability.
‘Talking about strategy is easy, but taking care of its execution is what it is all about. It is refreshing to read a book where this important topic has pride of place.’ – Manfred F.R. Kets de Vries, INSEAD Distinguished Clinical Professor of Leadership Development and Organizational Change
‘In this book, Jacques Pijl shows that the next change is right around the corner. He inspires leaders and teams who face big changes and shares an abundance of good ideas for tightening our focus on successful enactment and execution of a change strategy.’ – Harry J.M. Brouwer, CEO Unilever Food Solutions
‘This book brilliantly shows how leadership is fundamental to inspire people to want to change. This is a hands-on book and a must-read for all leaders.’ – George Kohlrieser Ph.D., Professor of Leadership and Organizational Behavior, IMD, Switzerland, bestselling author of Hostage at the Table and Care to Dare
‘A wealth of well-founded insights and advice.’ – Ben Tiggelaar, behavioral scientist, bestselling author, public speaker and consultant
‘This book thoroughly demystifies the concept of innovation and the practicalities of how to organize it.’ – Jacques van den Broek, CEO Randstad